Healthcare Marketing Learning Center
Resources & Articles
How Physician Liaisons Are Working Remotely
Physician liaison marketing has changed during the COVID-19 Pandemic, and many liaisons are wondering... What can I do to be effective or create value for my physicians at this time? What are the strategies I can use as a physician liaison working remotely? If. you...
What is a Physician Liaison?
A Look at the Role of a Physician LiaisonPhysicians understand the importance of connecting and building relationships with local providers, but with their primary focus on delivering the highest quality of care to their patients, this may fall to the wayside. A...
How To Become A Physician Liaison
Guide to Becoming a Physician LiaisonThe healthcare world is an ever-changing and exciting industry full of opportunity and various positions. One of the unique career opportunities in the healthcare marketing world is that of physician liaison marketing. What does a...
Starting a Physician Relations Program
10 Tips to a Profitable Physician Relations Program in 2020You’re ready to expand your reach and connect with local referring physicians and there is no better ways to do that then implement a physician relations program! But first, it is important to understand what...
Physician Liaison Marketing: Guide to Building a Successful Program
10 TIPS TO BUILD A SUCCESSFUL PHYSICIAN LIAISON MARKETING PROGRAM"A Year from now you will wish you had started today." Karen LambAre you looking to grow local physician referrals? The healthcare world can be competitive, and as physicians, it can be challenging to...
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Check Out the Latest Podcast Episodes!
Local SEO For Healthcare Practices #138
How do you get started, and does Search Engine Optimization really matter? Join Justin in this episode as he walks us through how to navigate the waters of SEO and the importance of Local SEO for healthcare practices. [00:01 – 08:49] What is SEO? I introduce the topic...
Google Ads & PPC For Medical Practices #137
Welcome to another episode, and today we are joined again by Nick LaIuppa. Nick is a Digital Marketing Specialist at Nick LaIuppa Marketing. With his expertise and experience, he will walk us through a lesson about Google Ads and PPC (Pay-Per-Click) for Medical...
Finding Success with Social Advertising to Patients #136
When choosing the right social platforms for your advertising and marketing, there are several factors to take into account. The demographics of your customers/targeted customers, the type of users present on a specific social platform, and many more. Here with us...
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