Healthcare Marketing Learning Center
Resources & Articles
How Physician Liaisons Are Working Remotely
Physician liaison marketing has changed during the COVID-19 Pandemic, and many liaisons are wondering... What can I do to be effective or create value for my physicians at this time? What are the strategies I can use as a physician liaison working remotely? If. you...
What is a Physician Liaison?
A Look at the Role of a Physician Liaison Physicians understand the importance of connecting and building relationships with local providers, but with their primary focus on delivering the highest quality of care to their patients, this may fall to the wayside. A...
How To Become A Physician Liaison
Guide to Becoming a Physician Liaison The healthcare world is an ever-changing and exciting industry full of opportunity and various positions. One of the unique career opportunities in the healthcare marketing world is that of physician liaison marketing. What does a...
Starting a Physician Relations Program
10 Tips to a Profitable Physician Relations Program in 2020You’re ready to expand your reach and connect with local referring physicians and there is no better ways to do that then implement a physician relations program! But first, it is important to understand what...
Physician Liaison Marketing: Guide to Building a Successful Program
10 TIPS TO BUILD A SUCCESSFUL PHYSICIAN LIAISON MARKETING PROGRAM "A Year from now you will wish you had started today." Karen LambAre you looking to grow local physician referrals? The healthcare world can be competitive, and as physicians, it can be challenging to...
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Check Out the Latest Podcast Episodes!
Growing Your Personal Physician Brand w/ Kevin Pho MD #124
In today's episode, we are joined by Kevin Pho MD the founder of the top physician blogging website KevinMD.com. Dr. Pho joins us to discuss how he created such a powerful personal brand and what other physicians can be doing to grow as a thought leader and create an...
Why Doctors Should Start a Podcast (and How To) w/ Dr. Ernesto #122
In today's episode, we are joined by Dr. Ernesto to talk about Why Doctors should leverage the medium of podcasting, how to get started and why physician entrepreneurship is the answer to the current healthcare crisis. Why Is Physician Entrepreneurship the Answer to...
Being Real on LinkedIn w/ Shay Rowbottom #121
In today's episode, we are joined by LinkedIn marketing expert Shay Rowbottom. Kelley and Shay unpack the secrets to growing a successful LinkedIn profile, increase visibility, content creation strategies and why it's so important to get personal in business. Enjoy!...
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