Building a Strong Foundation Amplify Your Physician Liaison Marketing Program
Sure, the thought of building or rebuilding your physician liaison marketing program may feel like a daunting task, or a “year long process” before gaining some traction. While others may succumb to the overwhelm syndrome, “get around to it later” fever, and failure by not following through. You know
Tools for liaison marketing
Kelley’s Must Haves Routing & Tracking
Badger
This single tool has saved me literally hundreds of hours and thousands of dollars per year on tracking and reporting. As well as helped me route my territories and leave notes in real time for convenient monthly reporting.
Kelley’s Must Haves HIPAA Certifications
HIPAA Training
HIPAATraining.com is the leading HIPAA training and compliance website. While not required I think it’s a great idea to get your HIPAA certification as a liaison as it adds an extra layer of protection for yourself and the practice in case you run into any PHI during the course of your work.
Kelley’s Must Haves healthcare marketing
Intrepy Healthcare Marketing
Physician Liaison Marketing is, while one of the most important marketing components of your practice, one of several marketing strategies that need to be implements. Your website, SEO, digital advertising and branding are all critical components that should not be ignore.
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