Healthcare IT, Physician Liaison Reporting & Marketing Intersect w/ Ben Blake of Systeem Medical #130
Ben Blake is the Sales & Marketing Manager at Systeem Medical Information Systems. They help medical practices find secure, reliable, and scalable Managed IT Services, Helpdesk, and EHR Support. In today’s episode, Ben explains the importance of having an IT...
How Surgeons Should Market Their Specialty to Patients w/ Kim Rodgers of Medtronics Spine #129
Today we had the pleasure of speaking with the Senior Product Manager of Medtronic Spine & Biologics, Kim Rodgers. Kim manages the digital direct to consumer (patient) marketing strategy for the US Marketing team. Strategies involve owned, earned, and paid media...
What Makes Healthcare Marketing Different: The Inside Scoop w/ Matthew Scott #128
Today we had the pleasure of speaking with the Principal and Managing Director of FEED. The Agency, Matthew Scott. FEED is an award-winning healthcare brand agency engaged by doctors and dentists who want to creatively differentiate themselves in their local...
How CTCA Became the Leader in Patient Centric Marketing w/ Ken Chaplin, CMO #127
Today we had the pleasure of speaking with the chief marketing officer of Cancer Treatment Centers of America, Ken Chaplin. After building up his experience with different markets, different forms of marketing, and working for various companies, Ken moved to the...
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Physician Liaison Networks
Physician Liaison Networks
